Avex Inc. (Headquarters: Minato-ku, Tokyo; President, CEO: Katsumi Kuroiwa) achieved in-house production of anime and in-house development of game for the first time in the Avex Group and will globally and simultaneously launch the latest TV anime and games from one of the world's most beloved series, Muv-Luv. Starting with Muv-Luv Alternative, which is a TV anime to go on air/be released in midnight of October 6th, 2021, an early access version of Project MIKHAIL, a battle action game for PC, and Project Immortal (provisional title)(*1), an action role-playing game for smartphone, are scheduled to be released in October 2021 and in the end of 2021, respectively. 
Muv-Luv series is content IP (*2) originated in the game that was released in 2003 and has been highly valued in Japan and the rest of the world. The part that enjoys the greatest popularity in the series is Muv-Luv Alternative, which was released in 2006. It is a sci-fi robot action featuring a battle of human against its extraterrestrial enemy, BETA, and has won the top position for six consecutive years in the overseas review site (*3).
Since the founding of Avex Pictures Inc. in 2014, Avex has been strengthening group synergies in the anime/game business. Avex's first in-house production of anime and in-house development of game was achieved by mobilizing all resources available in Avex Group companies, such as Avex Pictures, FLAGSHIP LINE, aNCHOR and fuzz. The TV anime and game from the Muv-Luv series will be simultaneously launched worldwide.
Fifteen years after the release of the game in 2006 with the original work owned by aNCHOR, Muv-Luv Alternative will be finally made into a TV anime, something fans have been eagerly awaiting. Planned by Avex Pictures and produced by FLAGSHIP LINE (a joint venture established with Graphinica, Inc.), the series will deliver powerful images by fully leveraging the digital animation technology of Graphinica, Inc. and the drawing quality of an animation studio, YUMETA CO., LTD. (an affiliate company of Graphinica, Inc.). As for the game, Project MIKHAIL, aNCHOR (planning/production/sales) is the publisher and fuzz is the developer. In case of the game, Project Immortal (provisional title), aNCHOR is both publisher and developer.
The TV anime, Muv-Luv Alternative, will be broadcast on Fuji TV 's ＋Ultra. As Crunchyroll, an owner of the digital video distribution platform with content mainly consisting of American anime, is one of the production committee members, the anime will be simultaneously streamed over 200 countries and regions. Collaboration with the company will be also active in the fields including merchandising of the goods and launch of the game worldwide.
Under its strategic theme of Entertainment x Tech x Global, Avex promotes the creation of strong content IP to survive the new era. It will continue working to develop and foster the global-standard content IP and delivering it all over the world.
*1: Project Immortal (provisional) will be only released in Japan in Japanese at first.
*2: IP:intellectual property. In the entertainment field, IP refers to artists, talent, music, animation and video works, characters and games among others.
*3: Ranked number one in the list of approximately 30,000 titles in Visual Novel Database, an overseas review site, for six consecutive years.
[Comment of Avex Pictures President Hideo Katsumata]
The new Muv-Luv series became a project in which the copyright development and in-house production in the upstream domain, which we have been advancing for the past few years in the fields of anime and game, have taken the most specific shape. Under the system established in the context of the actual workplace, the creators gathering there exhibit amazing abilities. We are finally able to deliver this long-awaited title to all of you who have been waiting. You won't be disappointed!
[About Muv-Luv series]
A PC game released in 2003 as the fourth title from the game brand, âge. In 2006, Muv-Luv Alternative, was released as a sequel. Muv-Luv Alternative is a sci-fi robot action featuring a battle of humans against the extraterrestrial enemy, BETA. The attractive characters, the mechanical design of the Tactical Surface Fighter (TSF), which is a weapon used to fight BETA, and the shocking yet carefully conceived plot of the story have attracted tremendous interest. Highly evaluated in Japan as well as overseas, 800,000 copies were sold in total. The comics based on the game recorded the total sales of 1.2 million copies. A total of 800,000 model kits of TSF and figures were sold. Avex Pictures released Total Eclipse in 2012 and Schwarzesmarken in 2016, both a spin-off story of the series. The long-awaited TV anime of Muv-Luv Alternative will premiere in October 2021 after 15 years since the release of the game in 2006.
Muv-Luv Portal site: https://muvluv.com/
[About Broadcasting/Streaming of TV Anime, Muv-Luv Alternative]
■ Broadcasting
It will be broadcast on Fuji TV 's ＋Ultra at 1:25 am on every Thursday from October 7, 2021 onward. It will go on air on other channels as well.
New episodes will be broadcast at 12:55 am on every Thursday.
・Broadcasting stations: Fuji TV, Kansai TV, Tokai TV, TV Nishinippon, UHB, BS Fuji
* The broadcasting time of the first episode varies depending on the region.
■ Streaming
・Japan
It will be streamed exclusively on FOD.
Streaming will start at 1:25 am on Thursday, October 7, 2021.
New episodes will be released at 12:55 am on every Thursday.
Weekly free streaming service will be available on FOD, TVer and GYAO! for only one week after the live streaming of each episode.
Streaming starts at 1:55 am on Thursday, October 7, 2021.
New episodes will be released at 1:25 am on every Thursday.
* The streaming time is subject to change.
・Overseas
By Crunchyroll from Thursday, October 7, 2021 * To be streamed simultaneously at the local time. Crunchyroll is a digital video distribution platform that offers a full-360-degree experience of the anime and manga content in more than 200 countries and regions around the world.
Official website:https://muv-luv-alternative-anime.com/
Official Twitter account:https://twitter.com/Muv_Luv_A_anime
The latest PV:https://youtu.be/g6gATcNgk9s
[About Project MIKHAIL, a Battle Action Game for PC]
A battle action game in which players fight by piloting TSFs from the Muv-Luv series. In Frontier Mode, all players fight against BETA to save planet Earth and in Match Mode, players pilot TSFs and fight against each other to experience the world of Muv-Luv. The early access version will be released by Steam (PC) in October 2021 and phased-in updates are scheduled until the release of the official version.
Available languages: Japanese, English
Available in: worldwide
Official website: https://www.project-mikhail.com/
Official Twitter account: https://twitter.com/Project_MIKHAIL
Steam store website: https://store.steampowered.com/app/1557480/Project_MIKHAIL/
©Valve Corporation. Steam and logo of Steam are trademarks and/or registered trademark of Valve Corporation in the US and other countries.
[About Project Immortal (provisional title), an Action RPG Game for Smartphone]
A role-playing game in which players pilot TSFs and fight against BETA. It is a hack-and-slash game based on the Muv-Luv series, employing a third-person perspective. Many of the characters and TSFs that appeared in the past Muv-Luv series will be cast in the game. The game is under development for smartphone use (Android/iOS) ahead of a release scheduled for the end of the year.
[Outline of Group Companies]
・Avex Pictures Inc.
URL: https://avex-pictures.co.jp/
Established: April 1, 2014
Representative: President Hideo Katsumata
Address: Avex Building, 3-1-30 Minami-Aoyama, Minato-ku, Tokyo
Business contents: Planning, production and sales, etc. of video content
・FLAGSHIP LINE, Inc.
URL: https://flagshipline.co.jp/
Established: July 2, 2018
Representative: President Ryo Oyama
Address: Avex Building, 3-1-30 Minami-Aoyama, Minato-ku, Tokyo
Business contents: Planning development and production of animation, games and VR, etc.
* Graphinica, Inc.:http://www.graphinica.com/
YUMETA CO., LTD.:https://www.yumeta.co.jp/
・ aNCHOR, Inc.
URL：https://ancr.jp/
Established: May 2, 2011
Representative: CEO Asahi Iwanaga
Address: 2-32-2 DEPART Ikejiri 1F, Ikejiri, Setagaya-ku, Tokyo
Business contents: Licensing business of Muv-Luv anime, development of the original stories, story development, game development, etc.
・fuzz, Inc.
URL： https://www.fuzz.co.jp/
Established: June 1, 2010
Representative: Representative Director Yoshiki Kashitani
Address: Kotoku bldg 4F, 5-1-5 Osaki, Shinagawa-ku, Tokyo
Business contents: Game development business, software development business, platform business, content business
Avex website and social media
Corporate site: https://avex.com/jp/en/
Twitter: https://twitter.com/avex_pr
Facebook: https://www.facebook.com/avex.official
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